June 2017

Curiosity compels us to act on not just functional need but a desire to learn more. Consumers have become browsers and discoverers, wandering around stores or searching the internet to find new and interesting facts, ideas, and products.  Curiosity can guide consumers to discover and engage with your brand.  Generating curiosity about a product through...

Have you thought about what you are getting your dad for Father’s Day? LabRoots has an idea! Is your dad a genius? Send him an Einstein t-shirt. Does your dad like to tell goofy jokes? Then the “Be the Fungi” t-shirt is right for him. Find the shirt dad will want to wear all year...

We at LabRoots are happy to present the winner of the Spring 2017 LabRoots Scholarship! This scholarship supports undergraduate or graduate students with funding for research projects, travel expenses, and training supplies associated with their academic pursuits in one of the STEM fields. The LabRoots Scholarship funds one student for one year, providing $3,000 in...